Customers are used to chasing the lowest prices.
A large portion of your traffic comes directly, but you don't know who these people are or how to engage them.
A fraction of new buyers disappears right after their first purchase.
Marketing wastes budget on irrelevant messaging because they lack the complete customer history.
What’s inside?
● How to collect data about customers and their pets to fuel personalization.
● Which campaigns to launch first and how to maintain customer interest.
● How to boost conversions using AI recommendations in emails and on your website.
● How to sell short-shelf-life products without mass discounts and margin loss.
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